We start by getting to know your brand inside and out. Through in-depth discovery and research, we uncover your vision, target audience, and competitive landscape. This phase sets the foundation for a logo that truly reflects your brand’s identity.
Discovery Meeting
We begin by diving deep into your brand’s story, mission, and target audience. Our goal is to fully understand your vision and uncover what makes your business unique.
Market Research
We analyze your industry, competitors, and audience preferences to identify opportunities for differentiation. This ensures your logo stands out and speaks directly to your ideal customers.
Define Direction
With insights in hand, we craft a detailed creative brief that outlines the visual style, tone, and strategy. This serves as a blueprint to guide the design process and keep everything aligned with your brand’s identity.
With insights in hand, we explore creative concepts, sketching and refining ideas that align with your brand story. We develop multiple design directions and collaborate with you to shape the perfect visual representation of your business.
Concept Development
Our designers explore a variety of creative directions, sketching and refining ideas that reflect your brand’s personality. We experiment with typography, color, and symbols to craft logo concepts that leave a lasting impression.
Refinement
After presenting initial concepts, we collaborate with you to refine and perfect the strongest designs. Your feedback helps us shape a logo that captures your vision and resonates with your audience.
Iteration & Testing
To ensure your logo performs across different platforms and media, we test variations and make adjustments. Whether it's for print, digital, or social media, we ensure adaptability and consistency.
Once the final design is locked in, we package your logo with all the essential formats and guidelines needed for seamless implementation across digital and print platforms. Your brand is ready to make its mark!
Final Design Approval
Once the design is polished and perfected, we present the final logo for your approval. We ensure you’re 100% satisfied before moving to the next step.
File Preparation
We deliver your logo in a variety of formats (JPEG, PNG, SVG, EPS, and more), ensuring seamless use across all digital and print applications.
Brand Guidelines
To maintain consistency, we provide comprehensive brand guidelines that outline logo usage, color palettes, typography, and spacing. This ensures your brand identity remains strong and cohesive wherever it’s displayed.
